Vietnam is a second home for Piaggio bet88 con APAC

At the launch event of the Vespa 2025 models held on May 15 at the Piaggio Vietnam Factory bet88 con Vinh Phuc province,Mr. Gianluca Fiume, President of Piaggio Asia Pacifc and General Director of Piaggio Vietnam shared thatPiaggio Group identifies Vietnam as not only Piaggio's second home bet88 con Asia but also bet88 con the world because of its great potential.

Mr. Gianluca Fiume said that since 2008, when the world faced a global economic crisis, Piaggio Group started investing bet88 con Vietnam for many reasons including population, large and potential 2-wheeler market, production capacity. "Until now, Vietnam is still potential for all these reasons," Mr. Gianluca Fiume emphasized. "Vietnam is the second home for Piaggio bet88 con APAC."

bet88 con the APAC region, Piaggio has its presence bet88 con many markets, including Vietnam, South Korea, Malaysia, Taiwan, Thailand, Indonesia, the Philippines, Japan, Singapore, Hong Kong (China), Australia and New Zealand.

However, its factory bet88 con Vietnam, according to Mr. Gianluca Fiume, has helped Piaggio get closer to the Asian market, from which the Group has absorbed Asia's own experiences to change its perspective and create new development strategies for this extremely dynamic market.

With a team of more than 1,000 skilled employees, the factory includes a large-scale assembly line complex, an advanced engine factory, and Piaggio's only research and development (R&D) center bet88 con Southeast Asia. Throughout its development journey, Piaggio Vinh Phuc Factory has produced a variety of vehicle lines from popular, mainstream to high-end segments - including the iconic Vespa LX, the sporty Aprilia SR GT, and the Vespa GTS

Mr. Adriano Vignoli, Head Of Research & Development and Quality, Asia Pacific, Piaggio Group, added that engines assembled bet88 con Vietnam are also present bet88 con Europe, and vehicles manufactured at Piaggio Vinh Phuc Factory are not only exported to Asia but also worldwide.

Recently, Piaggio Vietnam has officially launched bet88 con the Vietnamese market the latest versions of two iconic vehicle lines: Vespa Primavera and Vespa Sprint 2025, manufactured at Piaggio Vinh Phuc Factory.

The launch event of the Vespa Primavera and Vespa Sprint 2025 versions was held right at the Piaggio Vietnam Factory bet88 con Vinh Phuc province, within the framework of a unique art exhibition called Galleria D'Arte.

Since its inception bet88 con 1946, the Vespa brand has continuously inspired the new generation to pursue a lifestyle that expresses its own personality and distinct aesthetic taste. Still possessing a compact and elegant design that is popular worldwide, the Vespa 2025 versions are now upgraded with sharp design lines, high-quality materials and inspiring new colors, bet88 con addition to technological improvements that bring a different experience.

Mr. Gianluca Fiume shared that the launch of the Vespa 2025 models is not only a new step bet88 con Piaggio's product development journey, but also demonstrates Piaggio's strong commitment to the Vietnamese market, where Vespa has become a symbol of elegant and sophisticated lifestyle full of aesthetics.

"Organizing the event right at the "home of Vespa bet88 con Vietnam" for more than 16 years has a very special meaning," Mr. Fiume emphasized. "This is not only the strategic production center of the Piaggio Group bet88 con the Asia-Pacific region, but also the place associated with the journey of creating the Vespa brand heritage bet88 con Vietnam."